Stop Losing Michiana Jobs to Voicemail.
When you're on a job site and can't answer the phone, your leads call the next guy on Google. We change that — with AI that texts them back in seconds so you win the job before they hang up.
The Problem
Every missed call is a paycheck walking out the door.
Local contractors in South Bend, Mishawaka, and Elkhart are losing thousands of dollars a month — not because they do bad work, but because they can't answer the phone on the job.
You Can't Answer On the Job
You're on a roof in Granger or under a sink in Elkhart. The phone rings, you can't get to it. That caller doesn't wait.
78% call a competitor within 5 minGoogle Punishes Slow Responses
In 2026, Google's local algorithm favors businesses that respond fast. Slow responses push your listing down and let competitors take your spot.
Response speed affects rankingThe Math is Brutal
A single missed roofing job is worth $2,000–$8,000. Multiply that by the calls you miss each month — it adds up to tens of thousands per year.
$1,200 avg. lost per missed callThe Solution
How The 574 Edge Works
We build and manage a custom AI system for your business. It runs 24/7 and requires zero daily effort from you.
A Lead Calls. You Miss It.
You're working. The phone rings and goes to voicemail. Normally, that lead is gone forever.
Trigger EventAI Texts Back in Seconds
Our system instantly sends a personalized text in your business's voice — keeping the lead warm before they dial the next guy.
Automated ResponseLead Booked. Job Won.
The AI qualifies them, collects job details, and books the estimate into your calendar. You just show up and do the work.
Revenue RecoveredWho We Serve
Built for the trades that keep Michiana running.
If you're a local business owner who's ever missed a call while doing the work you love — this was built for you.
...and any local business that runs on phone calls and can't afford to miss one.
Proudly Local. Seriously Effective.
We're not a national agency that doesn't know the difference between Mishawaka and Granger. We're right here in the 574 — built specifically for South Bend, Elkhart, Niles, and the surrounding Michiana area.
Pricing
Straightforward monthly plans. Cancel anytime.
No long-term contracts. No surprise fees. Just a system that pays for itself with the first job it saves — and keeps paying every single month.
Starter
$197/mo
+ $299 one-time setup fee
Perfect for solo operators and small shops who just need to stop losing calls to competitors.
- ✓Missed Call Text-Back
- ✓Custom message in your voice
- ✓200 AI conversations/mo
- ✓Lead capture & CRM log
- ✓Monthly performance report
- ✓Email support
Growth
$397/mo
+ $499 one-time setup fee
The full lead recovery system — missed calls, booking, and reviews on autopilot.
- ✓Everything in Starter
- ✓AI Appointment Booking Bot
- ✓Google Review Automation
- ✓500 AI conversations/mo
- ✓Calendar integration
- ✓Priority support
- ✓Bi-weekly call with Kyle
Pro
$597/mo
+ $799 one-time setup fee
For multi-truck operations ready to dominate the Michiana market with full AI automation.
- ✓Everything in Growth
- ✓AI Voice Receptionist 24/7
- ✓Outbound lead follow-up
- ✓Unlimited AI conversations
- ✓Custom reporting dashboard
- ✓Google Business Profile mgmt
- ✓Dedicated account mgr (Kyle)
À La Carte Add-Ons
🌟 Review Engine Only
Automated post-job review requests via text. Boost your Google ranking every week.
$149/mo + $199 setup
📊 Google Business Management
We manage your Google Business Profile to keep you ranking #1 locally.
$199/mo
📣 Social Media Posting
AI-assisted before & after job posts to Facebook and Instagram. 12 posts/month.
$199/mo
About
A 574 guy who got tired of watching local businesses lose money for no reason.
I'm Kyle, and I've seen too many great contractors, tradespeople, and small business owners in Michiana lose jobs — not because of bad work, but because they were too busy doing the work to answer the phone.
So I built The 574 Edge. It's an AI-powered lead recovery system designed specifically for the South Bend and Michiana market. No generic tech bro stuff — just tools that work for the businesses that actually keep this region moving.
Every system I build is customized to sound like you, not a robot from Silicon Valley. And I'm here every step of the way.
Let's Talk